About

📈 Better data for a better world.

Tech should serve people, not the other way around. Simba brings together advanced tech development and nonprofit perspectives to help organizations have more impact.

🎁 Building technology that cares. Simba was founded on the belief that powerful tech should be available for everyone. Our tools are built in partnership with the people we serve.

💪 Working shoulder to shoulder. We don’t just deliver software - we listen, adapt, and design alongside you. Our goal is to empower changemakers so they can focus on outcomes without being held back by outdated processes.

🤝 Succeeding together. From nonprofits gathering stories to funders measuring portfolios, we help your data go further with the resources you already have.

Simple. Accessible. Affordable.

Simba Labs

👋 Meet the founders

Simba's founders have had a shared vision since day one. Our team is in Southern California, Raleigh-Durham, and London.

April Stephenson

April Stephenson

COFOUNDER, CEO

M.Sc., Social Innovation & Entrepreneurship, LSE

April has worked in risk & decision science at Venmo, PayPal, and Amazon. She got the idea for Simba while doing fieldwork in Nairobi, and loves books.

Katie Simon

Katie Simon

COFOUNDER, CTO

B.S., Computer Science, Columbia University

Katie has built product at multiple startups and companies like Venmo and Bank of America/Merrill Lynch, with a side hustle in comedy in NYC & LA.

Robert Morris

Robert Morris

COFOUNDER, CFO

M.Sc., Social Innovation & Entrepreneurship, LSE

Born and raised in rural South Africa, Rob has worked in in nonprofit innovation and accounting. He's the biggest cricket fan in the United States.

View our 2024 Annual Report

View report

Our story

2019
April has the idea for a mobile data tool while collecting dissertation field data in an informal settlement in Nairobi.
2020
The name “Simba” is coined and the concept explored during LSE coursework.
Rob & April refine the model in light of Rob’s work in Africa and Central Asia while on a roadtrip in Italy.
2021
April & Katie agree to explore building Simba as a tech-for-good startup.
The first MVP is built as a savings platform and iterated on with potential users; April & Katie present Simba at Web Summit Lisbon.
2022
Based on feedback, Simba pivots the core concept and formally incorporates, signing its first customers.

The team participates in OCEAN accelerator and secures its first funding.
2023
Simba launches its MVP and begins operations in 9 countries. The team conducts user research in Nicaragua and studies impact strategies & ecosystems at Oxford University's Impact Measurement Programme.
2024
Simba Labs R&D program is launched and onboards an expanded beta.

The team executes their first in-person deployment in Uganda and Kenya.
2025
Simba operates in 56 countries with 9.5x annual growth; the remote team of eight is located in Southern California, Raleigh-Durham, and London.

Simba V1 is launched with integrated AI analysis and begins serving governments, INGOs, and larger institutions.